Growth in Online Visibility
Increase in Speaking Inquiries
Leadership and Speaker Features
Samantha Kris is an award-winning speaker, best-selling author, Certified Reinvention Practitioner, and storytelling strategist. She’s internationally known for her work on “Liminal Space”—the often-overlooked emotional terrain between endings and new beginnings. Samantha’s interactive keynotes and leadership training help individuals and teams reframe discomfort as an opportunity for growth.
Samantha wasn’t new to the stage, but she was ready to be known as a leading thinker on navigating reinvention, transition, and personal growth. She wanted to attract more corporate bookings, expand into international markets, and build credibility that lived beyond LinkedIn or referrals.
Despite her proven impact, Samantha faced a common challenge: how to be discovered by the right people in a market oversaturated with self-proclaimed coaches, consultants, and speakers. Her brand needed third-party credibility and fresh momentum — not vanity placements, but platforms that attracted real clients and opportunities.
MAXIMUM VISIBILITY
Pressiqa developed a customized PR campaign designed to elevate Samantha’s visibility in high-authority outlets and amplify her thought leadership.
We crafted a narrative that connected Samantha’s core expertise in reinvention with timely workplace challenges, like navigating change, embracing uncertainty, and leading through transitions.
Pressiqa secured high-impact features in business and personal development outlets like CEO Weekly, Global Woman Leaders, The Reinvention Roundtable, Thrive Viewpoint, and The Speaker’s Journal. These pieces put Samantha in front of HR execs, event planners, and leadership communities.
We developed editorial angles that showcased Samantha not only as a speaker but as a transformation guide—someone uniquely skilled in translating personal stories into professional breakthroughs.
Each feature was supported with branded social media posters and optimized email copy, allowing Samantha’s team to maximize exposure across her coaching network and professional speaking circuits.
In just one month, Samantha’s presence as a go-to speaker on reinvention and leadership was amplified across new verticals and professional arenas.
New Doors Opened: The campaign helped Samantha connect with leadership platforms and coaching networks she hadn’t previously accessed — a launchpad for future collaborations.
“I recently had the privilege of working alongside the Pressiqa team for a thought leadership piece. They reached out to me on LinkedIn, and I typically don’t say yes to these requests, but this felt incredibly relevant and timely, and I’m so happy I said yes because the team has been incredible to work with. They have been very quick to respond. And this piece has actually opened up doors for me that I otherwise wouldn’t have had. So, if you are considering some PR support and would appreciate some extra outreach or opportunities that you may not be able to secure for yourself, I highly encourage you to think about the PressIQA team. Again, they are wonderful to work with. I intend to work with them again and even refer them to several of my clients as well.”
Pressiqa doesn’t just get you noticed — it makes you known. Let us help you get into top-tier media publications and help you lead your industry.